SEO terms
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C
The percentage of users who click on a specific link compared to the total number of users who view a page, email, or advertisement.
A set of metrics that measure user experience on web pages, focusing on loading, interactivity, and visual stability.
The ability of search engine crawlers to access and index your website content.
E
Expertise, Authoritativeness, and Trustworthiness - three key factors Google uses to evaluate content quality.
F
Special search result boxes that appear at the top of Google search results, providing quick answers to user queries.
I
The process by which search engines add web pages to their database of searchable content.
K
The practice of loading a webpage with keywords or numbers in an attempt to manipulate a site's ranking in Google search results.
A knowledge graph is a knowledge base that uses a graph-structured data model or topology to integrate data.
A knowledge panel is a box that appears on the right side of Google search results on desktop.
M
Google's practice of primarily using the mobile version of content for indexing and ranking.
P
A set of signals that measure how users perceive the experience of interacting with a web page.
R
Rich snippets are search results that include additional information beyond the standard title, URL, and description.
S
A free service offered by Google that helps you monitor, maintain, and troubleshoot your site's presence in Google Search results.
The practice of increasing the quantity and quality of traffic to your website through organic search engine results.
The position of a webpage in search engine results pages (SERPs) for specific keywords or search queries.
Search Engine Optimization - the practice of optimizing websites to improve their visibility and ranking in search engine results pages.
V
A technology that allows users to search the internet using spoken language instead of typing, often through smart speakers and mobile devices.