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Return Policy schema generator

A shop's return policy, set once for the whole organization.

Rich result availableMerchantReturnPolicy · Merchant return policy

Fields marked with an asterisk are required. Your input stays in this browser.

Required

Without these, Google won't use the markup.

One per line. Two-letter ISO 3166 code, such as DE or US.

Recommended by Google

Fill what applies. More complete markup gets richer results.
OptionalExtra detail for other search engines and tools.Show 2 fields
Return shipping fee

Three-letter ISO 4217 code, such as EUR or USD.

Guide

What Google does with MerchantReturnPolicy markup

Google can show return terms next to your products in Search and Shopping. The policy goes under your Organization; per-product exceptions go on the product's offer.

Google's merchant return policy documentation

Fields Google looks for

PropertyStatusIn the form
organizationNameRequiredShop name
organizationUrlRecommendedShop URL
applicableCountryRequiredCountries it applies to
returnPolicyCategoryRequiredReturns
merchantReturnDaysRecommendedDays to return
returnMethodRecommendedHow to return
returnFeesRecommendedReturn cost

Example output

This is what the builder produces from the example data. Paste it into the page's HTML, in the <head> or the body.

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Northwind Outdoor",
  "url": "https://shop.example",
  "hasMerchantReturnPolicy": {
    "@type": "MerchantReturnPolicy",
    "applicableCountry": [
      "DE",
      "AT"
    ],
    "returnPolicyCategory": "https://schema.org/MerchantReturnFiniteReturnWindow",
    "merchantReturnDays": 30,
    "returnMethod": "https://schema.org/ReturnByMail",
    "returnFees": "https://schema.org/FreeReturn",
    "merchantReturnLink": "https://shop.example/returns"
  }
}