IndividualProduct
A single, identifiable product instance (e.g. a laptop with a particular serial number).
IndividualProduct is a kind of Product. For Google rich results, start from the Product generator, which checks Google's required fields. The builder below covers every Schema.org property.
Build IndividualProduct JSON-LD
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Properties (82)
| Property | Expects | Description |
|---|---|---|
| serialNumber | Text | The serial number or any alphanumeric identifier of a particular product. When attached to an offer, it is a shortcut for the serial number of the product included in the offer. |
From Product (68)
additionalProperty, aggregateRating, asin, audience, authorizedRepresentative, award, awards, brand, category, color, colorSwatch, consumerNotice, countryOfAssembly, countryOfLastProcessing, countryOfOrigin, depth, displayLocation, funding, gtin, gtin12, gtin13, gtin14, gtin8, hasAdultConsideration, hasCertification, hasDigitalProductPassport, hasEnergyConsumptionDetails, hasGS1DigitalLink, hasMeasurement, hasMerchantReturnPolicy, hasProductReturnPolicy, height, importer, inProductGroupWithID, isAccessoryOrSparePartFor, isConsumableFor, isFamilyFriendly, isOftenBoughtWith, isRelatedTo, isSimilarTo, isVariantOf, itemCondition, keywords, logo, manufacturer, material, mobileUrl, model, mpn, negativeNotes, nsn, offers, pattern, positiveNotes, productID, productionDate, purchaseDate, recycledContentPercentage, releaseDate, review, reviews, size, sku, slogan, specification, substanceOfConcern, weight, width